This week, I will be talking about effective and non-effective ways that Universities in the South recruit students to a certain major. Since my major is elementary education, I will be focused on that major. While searching on the internet, I looked at Universities in Mississippi, Alabama, and Louisiana. First, I went to Mississippi State’s University. From there, I went to Ole Miss’s webpage, and was able to find information about their elementary education program. The next websites that I went to were Louisiana State University and the University of Alabama’s website.
After viewing the web pages of these four universities surrounding USM, I discovered that Mississippi State no longer has an education program. Louisiana State University’s web page was effective, but it was not the most effective in my opinion. The university that was the most effective in choosing elementary education as one’s major was Ole Miss. I found their education program at http://education.olemiss.edu/depts/curinstr.html. The most effective part of their website to me was that they had an abundant amount of information on their page compared to the others. After reading the information about the elementary education program, the contact information for the school was listed. It gave the address, the phone number, and the fax number, which covered the main ways of contacting someone. On the information page, a link to the undergraduate and graduate program was listed, so one could view the different levels under the main program. The university that I found to be the least effective was the University of Alabama located at http://education.ua.edu/departments/ci/elementary-education/bse/. On this website, there was not much information given. The website was not very interesting to view; it did not catch my attention like the website for Ole Miss did. The contact information was given, but it was under a different link. It was not on the same information page like the Ole Miss contact information was. I was not pleased with that website at all.
When creating my own brochure for elementary education at the University of Southern Miss, I know I need to use an abundant amount of information that is helpful to students. I will need to include the contact information as well as including bright colors and pictures. Also, will think about the following:
Overall Purpose
1. What are you writing? A brochure about my major, elementary education
2. What prompts you to write? The education program
3. What outcome do you desire? I want to show others how great the education program is and how the country needs great teachers.
4. What outcome does your reader desire? To have read a great brochure about the education program
Reader Profile
1. Who is your primary reader? My teacher and my classmates
2. What is your reader’s relationship to you? My teacher and my peers
3. What are your reader’s job title and responsibilities? To make sure that I did the assignment right and to teach how to do it.
4. Who else might read your communication? Other education majors
5. How familiar is your reader with your subject? Somewhat familiar
6. How familiar is your reader with your specialty? Somewhat familiar
7. Does your reader have any communication preferences you should take into account? No
8. Should you take into account any other things about your reader when writing? Different ways to keep them interested.
Situational Analysis
1. What events and circumstances influence the way you should write? The different events that are involved within the education program.
Usability Objectives (Reader’s Tasks)
1. What are the key questions your reader will ask while reading? Why should I choose elementary education, why is this piece of information important, etc.
2. How will your reader search for the answer? (The reader may use more
than one strategy.)
_X_ Sequential reading from beginning to end
____ Selective reading, as when using a reference book (what key terms
will your reader look for?)From Paul V. Anderson’s Technical Communication: A Reader-Centered Approach
____ Other (explain)
3. How will your reader use the information you provide?
____ Compare point by point (what will be the points of comparison?)
_X _ Attempt to determine how the information you provide will affect him or her
_X_ Attempt to determine how the information you provide will affect his or her organization
_X_ Follow instructions step by step
____ Other (explain)
Persuasive Objectives (Reader’s Attitudes)
1. What is your reader’s attitude toward your subject? Why? What do you
want it to be? Interested
2. What is your reader’s attitude toward you? Why? What do you want it to
be? Very good
Stakeholders
1. Who, besides your readers, are stakeholders in your communication? Other education majors
2. How will they be affected by it? Very affected
Constraints
1. What expectations, regulations, or other factors limit the way you can write? I can only write the way education majors write.
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